Kal's Blog

What I Write About

In this section, you will find articles on Marketing, Advertising, Public Relations, Activism, Parenting, Pop Culture, and more!

Kal Reasons

Jan 20, 20242 min read

Top Paying Careers in the PR Industry

Kal Reasons December 2023 Public Relations is a broad industry that encompasses hundreds of thousands of different roles to manage a wide...

4 Public Relations Agencies to Work for After Graduating

Kal Reasons

Jan 20, 20242 min read

4 Public Relations Agencies to Work for After Graduating

Kal Reasons November 2023 Public Relations agencies offer a variety of services to clients looking to strategically manage their brands....

Helpful or Harmful: Dove’s Eating Disorder Awareness Campaigns

Kal Reasons

Jan 20, 20242 min read

Helpful or Harmful: Dove’s Eating Disorder Awareness Campaigns

Kal Reasons November 2023 Photo by Towfiqu barbhuiya on Unsplash It is not uncommon for brands to highlight social issues in advertising...

Kal Reasons

Jan 20, 20243 min read

The Rise of Bluey as a Brand

Kal Reasons November 2023 When considering popular children’s shows in modern media, Bluey has quickly become one of the standouts, even...

Rainbow Capitalism: Deceptive Advertising Methods in Pride

Kal Reasons

Jan 20, 20243 min read

Rainbow Capitalism: Deceptive Advertising Methods in Pride

Kal Reasons November 2023 LGBTQ+ rights have been a massive hot-button topic for the last several years. When Obergefell v. Hodges was...

The Unhappy Meal: How McDonald’s Should Serve Young Consumers

Kal Reasons

Jan 20, 20243 min read

The Unhappy Meal: How McDonald’s Should Serve Young Consumers

Kal Reasons October 2023 McDonald’s has recently shifted their target audience to be more adult-oriented, stepping away from their iconic...

How Does the Gaming Industry Utilize Public Relations?

Kal Reasons

Jan 20, 20242 min read

How Does the Gaming Industry Utilize Public Relations?

Kal Reasons November 2023 From the invention of modern gaming, public relations professionals have played a significant role in the...

Kal Reasons

Jan 20, 20242 min read

Lil’ Sweet and the Dr. Pepper Brand: Effective or Annoying?

Kal Reasons October 2023 Dr. Pepper is a household soda brand that has been distributing beverages to consumers for over a century....

Kal Reasons

Jan 20, 20242 min read

How Chopped Became an Iconic Brand

Kal Reasons October 2023 Food Network is a media production giant that creates powerhouse industry leaders and shows that often play...

Fionna and Cake: Max’s Revival of Fan Favorite Characters in New Spin-Off

Kal Reasons

Jan 20, 20243 min read

Fionna and Cake: Max’s Revival of Fan Favorite Characters in New Spin-Off

Kal Reasons August 2023 After almost two years of waiting since its initial announcement, Max’s August 31 release of the Adventure Time:...

Kal Reasons

Jan 20, 20242 min read

Facebook’s Bonus Programs and Creators

Kal Reasons September 2023 Facebook monetization is not a new concept. Since 2004, the company has generated some form of ad revenue...

Kal Reasons

Jan 20, 20241 min read

McDonald's Brand Expansion Plan Fall 2023

Nov 30, 2023 Unveiling the Golden Arches Legacy 🍟🍔 Join us on a journey through the iconic history, delicious innovations, and global...

Quick Service Restaurants: Development through Strategic Branding

Kal Reasons

Dec 1, 20232 min read

Quick Service Restaurants: Development through Strategic Branding

Kal Reasons December 1, 2023 During the height of the COVID-19 pandemic, Quick Service Restaurants (QSR) faced unprecedented challenges...

Kal Reasons

Nov 24, 20232 min read

The Evolution of Tide's Advertising

Kal Reasons November 24, 2023 We often analyze modern advertising trends to see how we can better develop strategic branding campaigns....

Cringeworthy: The Use of Religion to Bash Minorities

Kal Reasons

Nov 14, 20234 min read

Cringeworthy: The Use of Religion to Bash Minorities

Author's Note: This article that was ran on the Facebook page of The Jackson Post is a response to a "Dooley Noted" column article. The...

Kal Reasons

Nov 13, 20232 min read

Britney Spears: A Lifetime of Ads

Kal Reasons November 13, 2023 Pepsi’s celebration of their 125th anniversary has led to the remastering of Britney Spears’ “Joy of Cola”...

Voices of Veteran’s Day: Saluting those who Served

Kal Reasons

Nov 11, 20232 min read

Voices of Veteran’s Day: Saluting those who Served

By Kal Reasons Author's Note: This article was published in the printed and digital editions of The Milan Mirror Exchange in November...

Key Things the Democratic Party Needs to Focus on in Madison County

Kal Reasons

Aug 23, 202310 min read

Key Things the Democratic Party Needs to Focus on in Madison County

Kal Reasons August 23, 2023 Intersectionality is a term that many individuals lack awareness of, but when focusing on local activism, it...

A Brief History of Pride Month and its Importance

Kal Reasons

Jun 14, 20235 min read

A Brief History of Pride Month and its Importance

Author's Note: This article was initially published on Newstalk 96.5 in response to problematic articles posted by a local newspaper and...

Baker Bros BBQ Brings the Heat to Jackson

Kal Reasons

Apr 28, 20232 min read

Baker Bros BBQ Brings the Heat to Jackson

Baker Bros BBQ Brings the Heat to Jackson [Jackson, Tennessee, April 14] On a calm afternoon before the dinner rush began, Drew Baker and...

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